:root {
  --bg:       #fafaf7;
  --bg-alt:   #eee8de;
  --bg-cta:   #fdf5f0;
  --bg-dark:  #1c1917;
  --text:     #1c1917;
  --text-light: #f5f0eb;
  --muted:    #6b6560;
  --accent:   #b8431e;
  --line:     #ddd7cd;
  --col:      640px;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
}

body {
  font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto,
               "Helvetica Neue", Arial, sans-serif;
  font-size: 17px;
  line-height: 1.65;
  color: var(--text);
  background: var(--bg);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

/* ─── HERO ──────────────────────────────── */

.hero {
  min-height: 100svh;
  background: var(--bg);
  display: grid;
  grid-template-rows: auto 1fr auto;
  padding: 28px 32px;
}

.hero__bar {
  display: flex;
  justify-content: space-between;
  align-items: center;
}

.wordmark {
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: lowercase;
  color: var(--muted);
  text-decoration: none;
}

.hero__center {
  display: flex;
  flex-direction: column;
  justify-content: center;
  max-width: var(--col);
  width: 100%;
  margin: 0 auto;
  padding: 48px 0;
}

.hero__slogan {
  font-size: clamp(40px, 7.5vw, 70px);
  font-weight: 700;
  line-height: 1.1;
  letter-spacing: -0.025em;
  color: var(--text);
  margin-bottom: 28px;
}

.hero__slogan .ki { color: var(--accent); }

.hero__sub {
  font-size: 18px;
  color: var(--muted);
  font-weight: 400;
}

.hero__scroll {
  text-align: center;
  color: var(--muted);
  font-size: 22px;
  opacity: 0.4;
  padding-bottom: 4px;
  user-select: none;
}

/* ─── SECTIONS ───────────────────────────── */

.section {
  padding: 88px 32px;
}

.section--light { background: var(--bg); }
.section--alt   { background: var(--bg-alt); }
.section--cta   { background: var(--bg-cta); }

.container {
  max-width: var(--col);
  margin: 0 auto;
  width: 100%;
}

/* ─── PITCH ──────────────────────────────── */

.pitch p {
  font-size: 18px;
  line-height: 1.75;
  color: var(--text);
}

.pitch p + p { margin-top: 20px; }

/* ─── FOTO + ZITAT ───────────────────────── */

.quote-block {
  display: flex;
  align-items: flex-start;
  gap: 36px;
}

.avatar {
  width: 180px;
  height: 180px;
  border-radius: 50%;
  object-fit: cover;
  object-position: 75% 20%;
  flex-shrink: 0;
  display: block;
}

.quote-block__text {
  padding: 8px 0;
}

.quote-block__text p {
  font-size: 18px;
  line-height: 1.65;
  font-weight: 500;
  color: var(--text);
  margin-bottom: 14px;
}

.quote-block__text cite {
  font-size: 14px;
  color: var(--muted);
  font-style: normal;
  letter-spacing: 0.03em;
}

/* ─── ANGEBOT ────────────────────────────── */

.section-heading {
  font-size: 24px;
  font-weight: 700;
  letter-spacing: -0.01em;
  margin-bottom: 28px;
}

.meta {
  display: grid;
  grid-template-columns: max-content 1fr;
  gap: 12px 28px;
  padding: 22px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  margin-bottom: 40px;
}

.meta dt { color: var(--muted); font-size: 15px; }
.meta dd { margin: 0; font-weight: 500; }

.label {
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 16px;
}

.list {
  padding-left: 20px;
}

.list li {
  margin-bottom: 10px;
  line-height: 1.55;
}

/* ─── CLUSTER CARDS ──────────────────────── */

.clusters {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
  margin-bottom: 40px;
}

.cluster {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 6px;
  padding: 20px 18px;
}

.cluster__title {
  font-size: 14px;
  font-weight: 700;
  letter-spacing: 0.01em;
  color: var(--accent);
  margin-bottom: 14px;
  text-transform: uppercase;
  font-size: 12px;
  letter-spacing: 0.07em;
}

.cluster__list {
  list-style: none;
  padding: 0;
}

.cluster__list li {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.45;
  padding: 6px 0;
  border-bottom: 1px solid var(--line);
  margin: 0;
}

.cluster__list li:last-child { border-bottom: none; }

@media (max-width: 680px) {
  .clusters { grid-template-columns: 1fr; }
}

.promise {
  border-left: 3px solid var(--accent);
  padding: 8px 0 8px 20px;
  margin-top: 40px;
  font-size: 18px;
  font-weight: 500;
  font-style: normal;
}

/* ─── NÄCHSTE SCHRITTE ───────────────────── */

.steps {
  list-style: none;
  counter-reset: step-counter;
  margin-bottom: 48px;
}

.steps li {
  counter-increment: step-counter;
  display: flex;
  gap: 20px;
  align-items: flex-start;
  padding: 22px 0;
  border-bottom: 1px solid var(--line);
  font-size: 17px;
  line-height: 1.5;
}

.steps li::before {
  content: counter(step-counter);
  min-width: 28px;
  height: 28px;
  border-radius: 50%;
  border: 2px solid var(--accent);
  color: var(--accent);
  font-size: 13px;
  font-weight: 700;
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
  margin-top: 1px;
}

.cta-mail {
  display: inline-block;
  color: var(--accent);
  text-decoration: none;
  font-size: 20px;
  font-weight: 600;
  word-break: break-all;
}

.cta-mail:hover { text-decoration: underline; }

.cta-intro {
  font-size: 15px;
  color: var(--muted);
  margin-bottom: 10px;
}

/* ─── FOOTER ─────────────────────────────── */

.footer {
  background: var(--bg-dark);
  padding: 52px 32px;
}

.footer .container {
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.footer .wordmark {
  color: rgba(245, 240, 235, 0.4);
  margin-bottom: 4px;
}

.footer p {
  font-size: 14px;
  color: rgba(245, 240, 235, 0.55);
}

.footer a {
  color: rgba(245, 240, 235, 0.55);
  text-decoration: underline;
}

.footer a:hover { color: var(--text-light); }

/* ─── MOBILE ─────────────────────────────── */

@media (max-width: 680px) {
  .hero  { padding: 24px 20px; }
  .section { padding: 64px 20px; }
  .footer  { padding: 44px 20px; }

  .quote-block {
    flex-direction: column;
    align-items: center;
    text-align: center;
    gap: 24px;
  }

  .avatar { width: 140px; height: 140px; }

  .meta {
    grid-template-columns: 1fr;
    gap: 0;
  }
  .meta dt {
    margin-top: 14px;
    font-size: 12px;
    text-transform: uppercase;
    letter-spacing: 0.05em;
  }
  .meta dt:first-of-type { margin-top: 0; }
}